Going vegan or maintaining a vegan lifestyle is simpler than ever before with more and more beauty brands committing to producing not just cruelty-free cosmetics, but 100% vegan makeup. Cruelty-free generally means the brand does not conduct any testing of their finished products on animals. Vegan or Vegan Friendly products should have no ingredients that are sourced from an animal or any by-products of an animal (such as hair from a mammal for makeup brushes or beeswax as an ingredient in cosmetics, etc).
Going vegan may seem daunting to those who are new to the habit, and it may seem that you will have to find all new foods, shoes, and cosmetics, but it’s actually much easier to find vegan makeup than you may think. Even major retailers are carrying and normalizing clean, vegan makeup brands. Keep reading for an extensive list of the best vegan makeup at Ulta.
For Your Face
A 5-in-1 Vegan “Miracle Worker”
This little baby packs a lot of punch into one tube! Smashbox Camera Ready BB Cream Broad Spectrum SPF 35 cuts down on prep time while evening, and mattifying skin tone. Camera Ready BB Cream has five essential benefits: It works as a primer, perfects uneven skin, hydrates, reduces shine, protects with SPF 35. Camera Ready BB Cream can we worn alone or under foundation for fuller coverage.
Also Check Out This BB Cream From Tarte
Tarte Amazonian Clay BB Tinted Moisturizer Broad Spectrum SPF 20 is a buildable tinted moisturizer that can be layered for fuller coverage with a built in SPF 20.
Voted Most Likely To Go Vegan: Tarte
Tarte Cosmetics is well-known for their commitment to producing cruelty-free and eco-friendly vegan makeup and Tarte Shape Tape Concealer is one of America’s most popular concealers. Shape Tape smooths and blurs lines and wrinkles, color corrects and brightens dark circles, can also be mixed with Tarte moisturizer for creating coverage, or used as an eye lid primer.
Also Check Out This Concealer from bareMinerals
bareMinerals Concealer Broad Spectrum SPF 20 blends effortlessly into the skin concealing blemishes and imperfections while protecting skin with SPF 20.
Obviously, I Was Born This Way
While every Too Faced product isn’t 100% vegan, Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation sure is! This foundation is infused with coconut water for moisture replenishment and is oil free. If you’re looking for a buildable, full-coverage, hydrating, long-wearing foundation look no further than Born This Way. I layer mine over ##Too Faced Hangover Replenishing Face Primer## with a vegan makeup brush, then build an additional layer of coverage with a makeup sponge for a flawless finish.
For A More Affordable Option Check Out NYX Born to Glow Foundation
NYX Born To Glow Naturally Radiant Foundation is a buildable, medium coverage, vegan foundation and comes in 45 beautiful shades.
For Your Cheeks & Contour
Shimmer, Shine, & Highlight That Face
Becca Shimmering Skin Perfector Pressed Highlighter has a unique, buttery-soft formula that’s ultra blendable and buildable for a luminous glow from every angle. This number 1 selling highlighter in the U.S. also has a 4.7 star-rating at Ulta at the date of publication and comes in ten beautiful shades.
Blush Crush: Tarte
In 12 unique pretty-in-pink shades, Tarte Amazonian Clay 12 Hour Blush brings the party to your makeup routine. Each compact is vegan, cruelty free, and loaded with buildable colour. Compact and convenient, simply use a brush to gently sweep pigment onto cheek bones and build product until satisfied.
Indulge in Chocolate…Bronzer, That Is
A staple in my makeup bag for years, and a vegan bronzer – Too Faced Chocolate Soleil Matte Bronzer is a tasty treat for your face. (Not literally tasty, please don’t snack on your bronzer). Chocolate Soleil Matte bronzer comes in three chocolatey shades for various skin tones and smells, you guessed it, just like chocolate. Great for both giving you a bronzed goddess glow and for contouring, this bronzer has a 4.8 star rating on toofaced.com for a reason – it’s totally delicious. (Again, we’re speaking metaphorically, please don’t eat your makeup, even when its vegan…and chocolate…)
For Less Expensive Vegan Makeup Try Bronzer From Physicians Formula
Physicians Formula Murumuru Butter Bronzer is highly rated on Ulta.com and comes in 8 beautiful, buttery shades. Formulated with essential fatty acids and vitamins, this bronzer melts and moisturizes skin to deliver a smooth, glowing finish.
For Your Brows
#BrowGoals are #LifeGoals
When Anastasia Beverly Hills came on the scene it was a real game changer for these ol’ brows of mine. Their Brow Powder Duo comes in 11 shade combinations so no matter your hair or brow color, you’ll find a combo that is juuuuust right. Use the darker shade to fill in sparser areas and the lighter shade to blend, or combine them both to create the perfect shade for you using short, light strokes of your brow brush.
Brow Wiz For The Brow Win
Mimic your natural eyebrow hairs with precise stokes of Anastasia Beverly Hills Brow Wiz. This thin, retractable brow pencil and spooley brush team up to create polished, effortless brows. Very highly rated and always precise, this eyebrow tool will wow even the harshest eyebrow critics every time. #NoHaters
For A Cheaper Option, Check Out e.l.f. Cosmetics Instant Lift Brow Pencil
Probably the most affordable brow pencil on the market, the e.l.f. Instant Lift Brow Pencil comes in 5 different shades and highly rated on the Ulta website.
For Your Eyes
Punk Rockers & Glam Cat Eye Wearers Can All Agree…
….that eyeliner is a MUST! Tarteist Double Take Eyeliner is double-sided for ultimate precision, is waterproof, vegan, and cruelty free. It won’t streak or smear for 12 hours of glamorous eye-batting wear.
Yeah Sex Is Cool, But Have You Ever Tried This Mascara?
It’s THAT good. Too Faced Better Than Sex mascara has an hourglass shaped brush that helps coat and lengthen each and every lash. Apply 2 – 3 coats for dramatic volume and length. It’s an Ulta Fan Fave and the number 1 selling prestige mascara in America for a reason. It’s vegan, cruelty free, and you might not ever go back once you’ve tried it.
For Your Finishing Touches
Go Ahead, Pull An All-Nighter
Honorable Mention: Vegan Body Makeup
Body makeup can be a real game changer when you need to look simply fabulous and your non-face skin is giving you grief. Cover up bruises and blemishes. Smooth out stretch marks, cellulite, and uneven skin with Tarte Shape Tape Waterproof Body Makeup. Pose with pride in that less-than-ideal bridesmaids dress with the ultimate vegan secret weapon. Encountering an unexpected sprinkle is no sweat, this makeup is waterproof so feel free to skip the spray tan. #SayNoToOrangeStreaks
Bonus: A Makeup Brush For Your Whole Body
Apply your body makeup with the Tarte Shape Tape Tone Tool in long even strokes. Wait 2 minutes for makeup to dry and then your good to go!
Gettin’ Vegan With It
With a little research it’s easy to see that some of the best makeup at Ulta is totally vegan (and cruelty free). Whether you prefer the natural look or you are a #GlamGoddess there’s some vegan makeup on this list that will enhance your vegan lifestyle and beauty routine. Browse the Ulta website for more vegan makeup or share this post with one of your favorite makeup addicts.
All Ulta prices are accurate as of: 2020-04-27 and are subject to change.
Last update on 2022-11-06 / Affiliate links / Images from Amazon Product Advertising API